Bravo are a building development company creating a new health and wellness park in the heart of Bangkok.
They wanted a mobile application visitors could use to make the most of the park's amenities and vendors.
What did I do?
Identify promotional and money-saving initiatives as vital motivations for visitors to download the app by conducting a remote survey sent to the target demographic in Thailand.
Broaden user personas to include vendors who would populate the majority of the content in the app with their products and services.
Prototype potential app features such as proximity notifications and location services, articulated in a comprehensive user interface and proof of concept document.
